One of the decisions you’ll have to decide when it comes time to make a logo is whether to go the DIY route, or whether to hire a professional designer to do the job for you. Both of these are feasible options. You can use free logo tools such as Adobe Illustrator or go to free sites like Logogarden.com and make a decent logo. However, the question remains, is making your own logo a good idea? read on to learn the pros and cons of making your own logo.
- It’s cheap
If you decide to make your own logo using free logo tools, you get to incur zero costs. You can make a logo for free using free sites of trial softwares. You therefore get to save a few bucks which you can use for other aspects of your business.
- It’s fast
Making your own logo is fast. You do no need to consult on the decisions you make so the process is straightforward. With free-to-use sites, you can make a logo in about 5 minutes. You just need to type in your business name, select an image, adjust fonts and colors, and you’re good to go!
- You make all the decisions
Lastly, if you decide to design your own logo, you get to call all the shots. This means you get to bask under the glory of having made your very own logo without professional help. It’s a rewarding feeling that you’ll treasure for as long as your logo stands.
- Your logo may not be of the highest quality
Since you are not an expert at graphic design or logo-making, chances are that your logo will not be the most impressive in the lot. You might end up with a logo that barely qualifies as a symbol of your brand identity.
- You may get a logo that is a duplicate
Two, you run the risk of having a logo that resembles that of another entity elsewhere. Online logo-making sites use the very same symbols and images repeatedly so chances of duplication are high.